All products should explicitly state if they (or their ingredients) have been tested on animals

All consumers have the right to know how their product reaches the shop-shelf, and past surveys have shown that people would be less likely to buy products if they explicitly state that they/their ingredients HAVE been tested on animals.

We are campaigning in order to raise awareness of the extent of animal testing, in order to enable consumers to make more informed decisions with regards to the products they buy.